Are watches cheaper in Hong Kong?

Euan Robb

Hong Kong has long been celebrated as a shopping paradise, especially for luxury watches. But, as a UK buyer, is it really more cost-effective to purchase your dream timepiece abroad?

Let's dive into this topic and explore how Equals Money can streamline your international transactions, making your luxury watch purchase even more rewarding.

About Equals Money

The allure of Hong Kong's watch market

Hong Kong's reputation as a hub for luxury watch shopping is not unfounded. With a rich array of brands and competitive pricing, it's a magnet for luxury watch enthusiasts. But what makes it potentially more appealing than buying in the UK?

1. Taxation and pricing

One of the most significant factors making Hong Kong an attractive destination for watch buyers is its tax policies:

  • No VAT: Hong Kong does not levy a Value-Added Tax (VAT) or sales tax on goods, which can make luxury watches notably cheaper than in countries like the UK, where VAT can significantly inflate prices.
  • Competitive retail prices: Retailers in Hong Kong often have lower overhead costs and can offer more competitive pricing as a result.

2. Variety and availability

Hong Kong's watch retailers range from high-end boutiques to independent dealers, offering an extensive selection. This includes limited editions and rare pieces that may not be available in the UK market.

3. Authenticity and warranty concerns

When buying luxury watches overseas, authenticity and warranty are crucial considerations. Hong Kong's reputable retailers generally offer authentic products with international warranties, providing peace of mind for overseas buyers.

4. Exchange rate impact

Currency exchange rates are a critical factor for UK buyers. A strong British Pound against the Hong Kong Dollar can yield additional savings. However, fluctuating exchange rates can also work against you.

Making the most of your international watch purchase with Equals Money

Understanding the intricacies of foreign exchange can make a substantial difference in the final cost of your luxury watch. Equals Money offers an advantageous solution:

  • Competitive exchange rates: We offer competitive rates for over 140 different global currencies, letting you get the most out of every transfer.
  • Fast, secure transactions: With same-day and next-working-day transfers, our platform ensures quick and secure payments, crucial when dealing with high-value items like Rolex watches.
  • Expert guidance: Our team of in-house experts are always on hand to guide you through the process and answer any queries.

Is Hong Kong truly a cheaper option for UK buyers?

While Hong Kong can offer attractive pricing for luxury watches, it’s not always a clear-cut case of ‘cheaper than the UK’. Factors like model availability, exchange rates, and personal travel costs must be considered. Using Equals Money for your foreign exchange needs can help minimise financial uncertainties and maximise potential savings.


Purchasing a luxury watch in Hong Kong can be a smart choice for UK buyers looking for competitive prices and a wide selection. However, to fully capitalise on potential savings, considering the role of currency exchange and transaction fees is essential. Equals Money is here to ensure your dream watch purchase is as economical as it is exhilarating.

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