Calculate your revenue
Work out total revenue from a unit price and quantity, plus the gross profit once unit cost is taken into account.
- Total revenue
- —
- Gross profit
- —
Total revenue: —, Gross profit: —
What is revenue?
Revenue is the total amount of money a business brings in from selling goods or services, before any costs are deducted. It's often called the "top line" because it sits at the top of a profit and loss statement, ahead of expenses, tax and profit.
Gross revenue vs net revenue
Gross revenue is the full amount earned from sales, with nothing subtracted. Net revenue (also called gross profit in this context) subtracts the direct cost of producing or buying what you sold, leaving what the business actually keeps from each sale before overheads, tax and other expenses.
How to calculate revenue
Multiply the price per unit by the number of units sold. For example, selling 100 units at £9.99 each gives total revenue of 100 × £9.99 = £999. On the calculator above, enter the unit price, quantity and cost per unit to see both figures at once.
Revenue vs profit
Revenue is the money coming in from sales; profit is what remains after costs are subtracted. A business can grow revenue while profit shrinks if costs rise faster than sales, so tracking both — not revenue alone — gives a true picture of financial health.
People also ask
- Revenue equals unit price multiplied by the quantity sold. For example, 50 units at £20 each gives revenue of 50 × £20 = £1,000.
- No. Revenue is the total money earned from sales before any costs are taken out. Profit is what's left after costs — such as the cost of goods, overheads and tax — are deducted from revenue.
- Gross profit is revenue minus the direct cost of the goods or services sold. For example, if a unit sells for £10 and costs £6 to produce, the gross profit per unit is £4.
- Revenue grows by selling more units, raising the unit price, or a combination of both. Comparing total revenue against gross profit helps show whether growth is also improving profitability, not just sales volume.
Money, solved.
Manage spend, payments and currency for your business in one place.