Accounts
Infrastructure
You can create either a Shared or an Individual Balance.
Shared balances are best if a project team or department need to share funds. They can also be used for payments such as subscriptions which are managed by multiple people. Individual balances work well if you want a designated pot for one person's allocated spend.
How to create an Individual Balance
How to create a Shared balance
To understand how to assign people to Balances and how to choose management and access permissions for Balances, please read our walkthrough.
We recommend using multiple Balances on your account to allow you to structure pots of funds in a way that optimises your money management. Remember, you can have multiple layers of Balances.
For example:
Your first and highest level balance is always your Account Balance.
Under your Account Balance, you could have a "Marketing" Balance. You can assign your Head of Marketing to manage all the funds in this Balance.
Under the "Marketing" Balance you may choose to have an "Online Ad Spend" Balance. The Head of Marketing can access this, and may assign a Performance Marketer in their team to this sub-Balance.
Under the "Online Ad Spend" Balance you may choose to have individual balances for "Google Ads" and "Facebook Ads".